Last updated on May 23rd, 2022 at 06:55 pm
Custom t-shirts are one of the most popular promotional products. According to the latest ASI Impression Survey (a promotional products industry magazine), here are some key stats about custom print t-shirts:
In this blog post, we will go through all the different types of t-shirts available, and imprint methods, and some design tricks to give you the best bang for your buck!
The cotton/polyester blend, which is sometimes also called 50/50 has been created with both types of fibers to take advantage of the best qualities of each. This Next Level CVC Unisex Crew is a good example. It is breathable and tear-resistant. The shirt also has moisture-wicking properties to stay light and dry through perspiration. It is less expensive than 100% cotton and offers softness and comfort. It also prevents the fabric from shrinking, as cotton that has not been preshrunk is prone to doing.
This is my personal favorite. Tri-Blend is a polyester/cotton/rayon blend fabric. Polyester retains shape and elasticity; Cotton lends both comfort and durability; addition of Rayon makes for a unique texture and drapes against the body for a slimming look. This fabric makes a superbly comfortable shirt and feels luxurious. A great example is the Women’s Triblend T-shirt from Anvil provides a great fit in super soft triblend fabric.
For those who prefers 100% cotton, a step up will be ring spun cotton. The fibers have been through a spinning process that softens and straightens each fiber. The result is a softer and stronger fabric. Cotton Jersey Go-To Tee from Alternative is a great one to try.
Moisture wicking is usually a polyester blend that is found in performance fabric. Polyester is a synethic fiber so it does not retain moisture like cotton. The moisture-wicking fabric works by pulling moisture from the body to the exterior of the shirt where it can evaporate more easily. Moisture-wicking performance fabric used to be only used in sportswear, team uniform but now it is found in polos, all types of t-shirts. The New Era Serious Performance Tee is sporty, soft and will keep you nice and dry.
According to the same ASI Impression Survey, a whopping 46% of consumers have favorable opinion of an advertiser if the promo product they received was environmentally friendly. Recycled fabric t-shirts are created for that reason. Fabrics and scraps that would other meant for landfill are used, and sometimes the fabric is not re-dyed, saving loads of water and energy. The savings goes on and on. Our favorite recycled tees include the District Re-Tee shirt, and AllMade Unisex Tri-Blend Tee
The weight of the shirt will also affect how it wears and looks. Under 4oz is considered light; medium weight will be somewhere between 4-5.5oz; anything over that will be heavy. A heavier weight shirt is likely to be a better choice as a work shirt and will keep shape after many washes. A lighter weight is typically preferred by women and juniors/young men for more drape and comfortable fit.
After you select a great shirt, now it is time to figure out the best way to print! These days there are so many different ways to create a custom print t-shirt, you can almost print anything! A company experienced with custom printing t-shirts will be able to recommend the best method for any artwork. Sometimes, the shirt you have picked may not work with the imprint method, and some artwork revision will be needed. If you are working with a certain budget, the company should be able to recommend the most appropriate imprint method for that. We at Garuda Promo can help you with all of it.
Here are the most popular imprint methods on a t-shirt:
A great design can make even a plain white tee great. Brainstorm a message for the t-shirt, whether it is a slogan, mission statement, a play with words, those are all good places to start. Take out your favorite t-shirt and why you love it. Was it the material? Or the color of the shirt? Or the design?
We always advise the client to focus on the message and not necessarily the company logo. The message and design will be on brand, but the should not be the focus here.