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election year promotional products

The year 2024 is an important one; not only we are electing a new president but many local and state positions are up for grabs. Political campaigns usually consist of TV, online video, radio ads, billboards, direct mail and last but not least, political promotional products. Maybe you have been to a town hall meeting, a debate or rally for a political candidate and received promotional materials, what are your favorites?

Printed Promotional Products (hand fans, stickers, door hangers, postcards, magnets, notepads)

marketing flyersPrinted material is the number one promotional products in political campaign. The reason is simple, it is affordable, cost effective, and easy to transport across the country. From hand fans, stickers, door hangers, postcards, flyers, brochures, magnets and notepads etc, printed materials are as effective as it gets to spread the message to all the voters. Printed promotional products are easy to distribute, and can be used in a variety of campaigns and events.

Yard Signs

political yard signYard signs have been around for a long time; not only for its effectiveness but also the sheer number of impressions. It is an amazing advertising tool and a way to show royalty and support to candidates. Simple and straightforward, yard signs are widely used for local, state and federal elections. Community organizations also use yard signs as a way to fundraise and show support.






pin back buttonAn oldie but a goodie. Remember in school kids who run for student counsel or student government would DIY buttons to pass out at school? Custom printed buttons are the quintessential election promotion tool. They are quick and easy to produce, it can be the first thing you see when you meet someone, and are so popular these days with students using buttons to decorate backpacks, tote bags and purses. It is a must-have for every political campaign.





Stress Relievers

political stress relieversStress relievers need no introduction; they come in all shapes and sizes and here are some fun shapes you could consider for the election. Custom stress relievers are fun to have around the office, the desk and home. Some would even say that stress relievers are more effective than a promotional pen or notebook!

Apparel (hats, t-shirts)

custom corporate apparel

Hats and t-shirts are not only wonderful fundraising tool for the election year, it is a way to bring a uniform look to campaign staff when they are out working in events or neighborhoods. Similar to companies who exhibit in tradeshows, a uniformly fitted crew look gives a professional and well prepared first impression. Needless to say, a witty tagline or artfully crafted design is an added bonus to bring out the best in the campaign.

Have you been getting political promotional products from your local candidates lately? What has made an impression? Please share in the comments below! Do you have an event and are looking for inspiration for promotional products? Contact us today!


About the Author

Shirley Ho

Shirley is the co-founder of Garuda Promo and Branding Solutions. With a background in print production and graphic design, she specializes in promotional products marketing, creating end-products that aligns with her client's marketing goals and brand strategy.

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