For those who are in design are familiar with Pantone – a system for matching colors used in specifying printing inks. Every year the company combs the world looking for color influences to choose the color of the year. The color of the year selection requires careful consideration and, to arrive at the selection. This can include the entertainment industry and films that are in production, traveling art collections, hot new artists, popular travel destinations and other socio-economic conditions. Influences may also stem from technology, availability of new textures and effects that impact color, and even upcoming sports events that capture worldwide attention.
The 2014 color of the year is Radiant Orchid – An enchanting harmony of fuchsia, purple and pink undertones, Radiant Orchid inspires confidence and emanates great joy, love and health. It is a captivating purple, one that draws you in with its beguiling charm.
Expect a lot of orchid in fashion, home goods, beauty, as well as marketing, branding and promotional products. To me this color simply screams spring and life. Here we have featured a few products that come in orchid, but we are sure there will be many more to come.